7 Ways To Use Social Media

Not sure how your business should be using social media? Here are seven ideas to get you started.

1.  Find out what your customers, competitors and others are saying about you or about your market – when you know where the conversations are taking place you can jump right in.

2.  Put a human face on the organisation – people respond to people.

3.  Entertain or inform – social media is social so lighten up and find engaging ways to put your content across.

4.  Tell stories – stories create powerful emotional connections and provide social proof. What stories do you have to tell that demonstrate the way you treat customers, employees, the community or the environment?

5.  Create a community of ambassadors to spread the love about your brand.

6.  Empower your employees to provide great, responsive service.

7. Collect ideas and customer input. If you’re still short of inspiration, maybe you could start by asking for ideas about how they would like to engage with you using social media…

How are you using social media? Please feel free to add to the list!